Episode 94

Episode 094 - Get Going With Ads with Michelle McCance

Published on: 3rd November, 2023

On today's episode Niki talks to Michelle McCance from Tiny Shell Media about all things Meta and Google Ads, how to get started, how to make sure you ads work for you and all the do's and don'ts as you start to utilise ads for your business.

Want to learn more? You can follow Michelle and Tiny Shell Media on Instagram and Linkedin

Want to shortcut your marketing knowledge? Join Niki at the Marketing Insiders Festival on 16th November. The festival will feature some of the most inspiring female business owners and marketers around covering topics such as Instagram growth, simplifying Google analytics and creating content with AI along with everything else you need to market your business and bring in customers on tap. Sign up at www.nikihutchison.com/festival

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About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

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Show artwork for Audience Growth Podcast

About the Podcast

Audience Growth Podcast
Supercharge Your Business Without Spending Money On Ads
Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a business and marketing expert and passionate supporter of female founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

By listening to the Audience Growth Podcast, you will learn how to grow your audience, a community of people interested in what you do and how to turn them from browsers into buyers, from followers into customers.

I also invite very special guests onto the show so that you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. Getting your organic marketing right is crucial, before you spend any money on ads. Organic marketing is the perfect way to grow an engaged audience around your business and as a listener of the Audience Growth Podcast, you're going to learn how to do it.